That’s a Huge Sandwich Yer Holdin’.


Am I the only person who thinks there might be something phallic going on in Yankee CC Sabathia’s and Met Johan Santana’s Big Chipotle Cheesesteak commercial for Subway?

screen2That is, the fast food chain would have us believe, with the ad, they’re only marketing “a toasted tower of juicy steak and melted cheese, topped with peppers, onions, and spicy chipotle southwest sauce,” right.

But check out the positioning and angle of the sandwiches between their open legs—which never changes—the lighting, and even the “circumcised cut” at the exposed end of the bread.

Plus, follow the dialogue, as two pinnacles of Black masculine physicality trade locker room talk about how “big” the meaty cylinder between their legs is. One almost gets the indelicate impression that Doctor’s Associates, Subway’s parent company, is selling more than sustenance. Hey: It wouldn’t be the first time.

How big is it?, asks Subway. You decide. Watch the ad, below.

You need to a flashplayer enabled browser to view this YouTube video



#1 hXc on 08.14.09 at 4:58 pm

Innuendo was once latently hidden in the ice cubes & water waves in commercials- a dam has recently busted & now they all are trying to out-sex each other. You should hear some of the new radio spots- Subway, Dorito Flavor shots- I’m no prude- I think it’s just a humorous symptom of our repressed culture. I’ve ran audio for big advertising conferences & such- awards are given out to the peeps who come up with this stuff!

#2 hXc on 08.14.09 at 5:12 pm

Johan is Latino by way of Venezuela btw. Go Mets! (even though they’re a wrap this year) Go Red Sox!

Leave a Comment