“Plus, You Should See This Guy Hitchhike!”

You hunk….

I’m not quite sure what Sony was trying to say about Playstation 3 aficionados with this European Playboy ad. (Sony has done some seriously confused marketing over the entire nex-gen cycle.)

I’m not even sure if this qualifies as NSFW, but, anyway, the entire ad is after the jump. (Thanks, Joystiq.)

The whole she-bang

The close-up:

Dumb thumb

Yes, it’s a thumb.

Sigh… No wonder Xbox 360 is kicking your butt, Sony….

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